E-venting.net launched in the fall of 2006 as a catalog of advice largely for PR firms, speakers bureaus and trade marketers to aid them in their efforts at landing speaking gigs and getting the most out of them. I was uniquely qualified to offer this perspective, programming and producing events for the Interactive Advertising Bureau, MediaPost, IAB Canada, WOMMA, Sympatico/MSN and others. Over the course of about 3 years, I put over 500 speakers on stage, and also ran the marketing programs that put about 20,000 butts in seats.
That was plenty of conference work for me, and I have since moved away from the events business.
These days I focus mostly on marketing strategy and strategic communications. My bio and resume here will give you all the details if you're interested. It's a very different job, though only one or two short shuffle-steps away from where I was. Whether I'm identifying which topics are worthy of on-stage discussion at a conference, or writing a by-lined article for publication in an industry trade, or consulting on strategic communications, or building out a vertical ad network, the objective is always the same - to connect communities around content.
How, exactly, I'll cover all this is a work in progress. But it's what I'm thinking about, and what I'm making my living at, so is what I'll be writing about here.
Hope it's of some use to you.
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